
Introducing Your Favorite Espresso Martini
My Roles: Art Direction, Social Strategy
Channels: Social (Organic/Paid), Experiential, Web
What’s better than an espresso martini in a bottle? We were tasked with ensuring that SKYY Infusions Espresso was your go-to choice for an effortlessly elevated cocktail.
We rolled out a glamorous launch campaign featuring former America's Next Top Model winner, Winnie Harlow that crescendoed into a glittering, vodka-infused party in NYC. Bringing Campari execs, media, VIPs, and espresso martini lovers together for a night of pure indulgence.








